our story
SMART CREATIVE SOLUTIONS
FOR PROFESSIONAL SERVICES
right brain + left brain =
results with impact
illume digital was founded on the idea that marketing is at its most effective when communications and analytics are equally smart and creative.
At illume digital, we have a singular goal—help create the connections that matter most.
For independent clinics and healthcare organizations, we create connections with patients. For law firms, we create connections with prospects in need of legal services.
With a special set of skills and experience, we deliver savvy marketing communications, leverage the world of digital platforms, and measurably improve awareness and engagement.
We bring the smart. And we bring the creative.
Meet Parker, the left brain
Logical, analytical, keen on mathematical computations, problem-solver
Parker Hodges is an experienced Internet professional with a proven track record of innovation and revenue generation using online metrics, publishing, distribution, advertising and marketing. He’s developed a keen understanding of the industry having worked it in since its infancy, and having held virtually every role involved in digital marketing.
Parker was key in growing a startup that ultimately managed 70 TV station websites for NBC, Hearst, Cox, McGraw Hill, Meredith, Post-Newsweek, and other groups. He helped establish a local online newsroom, a national news desk, and in three years, built a lead-generation, PPC text ad network, generating $250,000 per month.
Parker has helped dozens of businesses—small and large, service and manufacturing, local and national—develop and implement successful online marketing strategies. He’s particularly strong in conceiving, communicating and executing digital solutions to meet business needs.
Meet Sharon, the right brain
Creative, imaginative, pre-disposed to visual aesthetics, story-teller
Sharon Sweeney is a marketing communications professional who’s been delivering creative services for healthcare, technology and professional service organizations for 20+ years. Her experience includes strategic planning, branding, messaging, copywriting, and graphic design for print and digital campaigns.
With a particular inkling for healthcare, she’s worked with medical technology firms, health systems, specialty medical provider groups, payers and professional medical societies, giving her a glimpse of the industry from multiple perspectives.
While with a growing specialty medical practice in the Twin Cities, Sharon established the marketing function within the organization as they pursued collaborations to expand their presence in an ever-more-competitive field. While with a up-and-coming health tech firm that pioneered clinical outcomes software for specialty physicians, she wore many hats. These included supporting product launches, marketing campaigns, sales collateral development, and client communications, as well as managing trade shows, conducting competitive analyses and market development research.
Minnesota local
We’ve got a special affinity for our state. Yes, we love Prince. And Bob Dylan. We take pride in the Juicy Lucy. We are patiently awaiting a championship team. Any championship team. We play on our lakes year-round, water or ice. And we can’t get enough of the State Fair.
But it’s the people we like the most. We’re lucky to work with wonderful clients in the Twin Cities and across the state and are proud of the incredible work they do every day.
Maybe it’s the Midwestern upbringing, but we’re inclined to do right by our clients. We’re not interested in locking you into any long-term contract, or hijacking your digital accounts. We’re out to earn your business, whether a short-term project or long-term partnership.
If things ever change, because sometimes they do, no worries. All your assets are just that, yours. Simply change your passwords and you’re back at the helm.
At the end of the day, we want you to succeed. When it comes to our clients, we take their success personally.
by the numbers
45+
combined years of experience
90+
clients—
30+ professional service practices and firms
100%
customer satisfaction
goal
Need help making your digital marketing shine?
OUR STORY
We are a boutique digital marketing firm helping our clients connect with their prospects and customers. Based in the Twin Cities, we serve clients throughout Minnesota.
OUR APPROACH
When creativity and analytics come together, the result equals impact. Our four-part blueprint gets us there.
1. strategy + planning
2. platform
3. content + creative
4. analytics + optimization
Let’s get started.
CONTACT
Want to learn more?
Pick up the phone or drop us a line.
952 270 2710
connect@illumedigital.net
Let’s work together.